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Within the Chrysalis: Transformation E-mail

A chrysalis is where it all happens. The cocoon in which the transformation takes place: you are the vital component. Now,if this generative image of nature isn't your "cup of tea"  -worms and all that jazz - then imagine the chrysalis as the tapestry-weavers' workroom.

In Nature's workroom the caterpillar has shed its skin 4 times before, during the 5th time, it disappears. It is transformed into a chrysalis, an entirely new creature. From it emerges the four-winged beauty we know as a butterfly. In the weavers' workroom, a "cartoon" depicting the finished ideal is drawn before the plaits of warp and woof threads can be dyed and woven. In each case there is a hiding process and a transformative process. It is here that we offer the most help.

Life is a journey, a journey during which you change often or in today's world need to: this applies to all of us, whether it is life as a multi-Billion dollar firm, a social, political, or community organization, a family or an individual. In order to succeed in creating a road-map you must know where you are if you what to arrive successfully at your intended Destination: you must know your Point-of-Departure, where you are today, your Current-State. We are experts in this regard.

We help you identify Where-You-Are, Where-You-Want-to-Be, and "The Stuff", those things, tasks, "Stuff" that has to be done, corrected, achieved, in order to reach your intended Destination.

Our mission is to help our clients build achievable strategies for living, using actionable road-maps.  Our expertise is both practical as well as theoretical; it is always actionable. That is our commitment and guarantee.

Our past client experiences dealt in succesful turn-arounds, creation of corporate strategies, and in working with people at every level have allowed us to work in multiple industries: agribusiness, not-for-profits, distribution, manufacturing,telecommunications, temporary workers, retail and commercial banking, technology, the direct marketing industry, furniture companies, the Call Center and chemical industry, and more.

Let us put that energy and experience to work for you.


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CRM Management

Customer Relationship Management.
Customer relationship management (CRM) is
a business strategy achieved through a customer-
based and customer-focused alignment of people,
processes, and data.  Our compass is set directionally
along a roadmap guaranteed to build loyalty and
across the value chain with the right
core customers.

A Proven System

Chrysalis Marketing Provides a Proven Roadmap.
We guide your business to success in understanding
and using CRM to its fullest potential.  Whether you
are looking for incremental improvements in your
customer relationships or a comprehensive CRM
program, we are here to help you meet your
business goals.